Jobs After Pursuing a Master’s in Marketing: Country-Wise Salaries
A Master’s degree in marketing can be a great choice if you’re interested in a varied and interesting career. It opens doors to many different job opportunities, not just the traditional kind of selling. For example, you could become a brand manager, leading a team that creates and promotes a company’s image. This might involve things like designing logos, coming up with catchy slogans, and making sure people have a positive impression of the brand.
In this blog, we’ll discuss the jobs after pursuing a master’s in marketing and the salaries they offer.
Reasons to Pursue Master’s in Marketing
A master’s degree in marketing provides students with specialised knowledge, real-world experience, and great career prospects. Here are some reasons why pursuing a master’s in marketing can be the best decision for your career advancement:
- Become a Marketing Pro: Get deep knowledge and skills in areas like branding, market research, and digital marketing. You’ll be a marketing expert in no time!
- Faster Career Growth: With a Master’s, you can land higher-paying marketing jobs and leadership positions.
- Build Your Network: Master’s programs connect you with experienced marketing professionals. This network can lead to new jobs, helpful partnerships, and valuable advice.
- Get Real-World Experience: Master’s programs often involve projects, internships, and real-life marketing situations. You’ll learn by doing and be ready to hit the ground running after graduation.
- Confidence Boost: Completing a Master’s shows dedication, hard work, and a love for learning. This translates to feeling more confident, allowing you to tackle challenging career goals with ease.
- Lots of Job Opportunities: A Master’s in marketing opens doors to jobs in many industries, from technology and healthcare to finance and shops.
Job Opportunities After Pursuing Master’s in Marketing
This program gives students a thorough understanding of consumer behaviour and strategic marketing, preparing them for prosperous careers. The marketing job profile is diverse and has various creative options. These different types of marketing jobs are diverse and offer great salary structures. Here is the list of jobs after pursuing a master’s in marketing:
- Advertising & Promotions Manager: They plan campaigns to get people interested in a company’s products or services.
- Content Specialist: They create interesting content for websites, emails, and social media to connect with customers.
- Director of Digital Marketing: This person leads a team that uses the internet (websites, social media) to promote a company’s products and services.
- Market Research Analyst: They research what other companies are doing and how customers behave to help a company develop successful marketing plans.
- Marketing Manager: This person oversees all marketing activities for a company, from creating campaigns to reaching the right audience. They’re the brains behind the marketing plan.
- Chief Marketing Officer (CMO): This is the most senior marketing role. They set the overall direction for a company’s marketing and sales efforts, ensuring everything works well together.
- Public Relations Managers: They manage a company’s reputation by building a positive image and handling negative situations.
Here is a list of some additional jobs after pursuing a master’s in marketing, along with their average salaries:
| Average Salary | Top Recruiters | |
|---|---|---|
| Market Research Analyst | $50,000 - $80,000 (INR 41 Lakhs- 66 Lakhs) | Nielsen, Ipsos, Kantar, GfK |
| Advertising Manager | $60,000 - $100,000 (INR 50 Lakhs- 83 Lakhs) | Ogilvy, WPP, Dentsu, Publicis |
| Social Media Manager | $50,000 - $80,000 (INR 41 Lakhs- 66 Lakhs) | Airbnb, Nike, Starbucks, Red Bull |
| Brand Manager | $60,000 - $100,000 (INR 50 Lakhs- 83 Lakhs) | Procter & Gamble, Unilever, Coca-Cola, L'Oréal |
| Digital Marketing Manager | $70,000 - $120,000 (INR 58 Lakhs- 1 cr) | Google, Facebook, Amazon, HubSpot |
| Marketing Consultant | $70,000 - $100,000 (INR 58 Lakh- 83 Lakhs) | McKinsey & Company, Boston Consulting Group, Deloitte |
| Product Marketing Manager | $80,000 - $120,000 (INR 66 Lakhs- 1 cr) | Apple, Microsoft, Adobe, Salesforce |
| Chief Marketing Officer | $315,788 -$429,337 (INR 2 cr- 3 cr) | Korn Ferry, Spencer Stuart, Heidrick & Struggles |
| Public Relation Manager | $107,449 -$140,884 (INR 89 Lakhs- 1.4 Lakhs) | Samsung, Netflix, Tesla, Uber |
Country-Wise Salaries For The Job Opportunities After MSc Marketing
Every country offers a wide range of job opportunities after pursuing an MSc in Marketing. The salaries offered by these countries also vary depending upon the demand of that job post. In this section, we’ll discuss the jobs after pursuing a master’s in marketing and salaries in these countries:
USA
The USA could be a great place to do a job after pursuing a master’s in marketing as there are a lot of job options in big companies across many industries. You could earn a good salary and climb the career ladder quickly. With strong laws and a work style that encourages new ideas, the USA is a top choice for a successful marketing career. Here is a list of jobs after pursuing a master’s in marketing:
| Job Role | Average Salary |
|---|---|
| Market Research Analyst | $50,000 - $80,000 (INR 41 Lakhs- 66 Lakhs) |
| Advertising Manager | $60,000 - $100,000 (INR 50 Lakhs- 83 Lakhs) |
| Social Media Manager | $50,000 - $80,000 (INR 41 Lakhs- 66 Lakhs) |
| Brand Manager | $60,000 - $100,000 (INR 50 Lakhs- 83 Lakhs) |
| Digital Marketing Manager | $70,000 - $120,000 (INR 58 Lakhs- 1 cr) |
UK
After your Master’s in Marketing, the UK can be a brilliant place to start your career. London, a world leader in marketing, attracts big brands and creative agencies. This means there are many exciting jobs you can apply for, from well-established companies to fast-growing startups. Unlike other countries, the UK focuses on being creative and thinking strategically in marketing. This will help you develop a broad range of skills that are useful anywhere. Here is a list of jobs after pursuing a master’s in marketing:
| Job Role | Average Salary |
|---|---|
| Market Research Analyst | £25,000–£35,000 (INR 26 Lakhs- 37 Lakhs) |
| Advertising Manager | £43,000–£53,000 (INR 46 Lakhs- 57 Lakhs) |
| Social Media Manager | £30,000–£40,000 (INR 32 Lakhs- 43 Lakhs) |
| Brand Manager | £35,000 - £40,000 (INR 37 Lakhs- 43 Lakhs) |
| Digital Marketing Manager | £42,000–£52,000 (INR 45 Lakhs- 55 Lakhs) |
Australia
Australia is a great place to work after completing a master’s in marketing for many reasons. The country has a strong economy and values creativity and strategic thinking, which are key skills in marketing. Australia also offers a good quality of life with a balance between work and personal time. All these factors make Australia an attractive option for marketing professionals. Here is a list of jobs after pursuing a master’s in marketing:
| Job Role | Average Salary |
|---|---|
| Market Research Analyst | AUD 60,000-AUD 80,000 (INR 33 Lakhs- 45 Lakhs) |
| Advertising Manager | AUD 80,000-AUD 100,000 (INR 45 Lakhs- 56 Lakhs) |
| Social Media Manager | AUD 80,000-AUD 100,000 (INR 45 Lakhs- 56 Lakhs) |
| Brand Manager | AUD 100000-AUD 120000 (INR 56 Lakhs- 67 Lakhs) |
| Digital Marketing Manager | AUD 70,000-AUD 95,000 (INR 39 Lakhs- 53 Lakhs) |
Also read – A complete guide to Masters in Marketing Courses
Singapore
You’ll gain experience working with companies from all over the region in Singapore, exposing you to different markets and business cultures. Universities in Singapore offer excellent programs that teach you the latest marketing trends, from digital marketing to consumer behaviour. Plus, you’ll have the chance to gain valuable work experience through internships and projects with leading companies. Here is a list of jobs after pursuing a master’s in marketing:
| Job Role | Average Salary |
|---|---|
| Market Research Analyst | SGD 45,000 -SGD 70,000 (INR 27 Lakhs- 43 Lakhs) |
| Advertising Manager | SGD 40,000 -SGD 70,000 (INR 24 Lakhs- 43 Lakhs) |
| Social Media Manager | SGD 45,000 -SGD 70,000 (27 Lakhs- 43 Lakhs) |
| Brand Manager | SGD 60,000 -SGD 90,000 (37 Lakhs- 55 Lakhs) |
| Digital Marketing Manager | SGD 50,000-SGD 80,000 (31 Lakhs- 49 Lakhs) |
France
Studying for a Master’s in Marketing in France offers many exciting job opportunities in different sectors. France is an appealing location for marketing professionals due to its strong business environment, strong economy, and global connections. Salary prospects for Master in Marketing graduates in France may differ based on variables like sector, position, and work experience. Here is a list of jobs after pursuing a master’s in marketing:
| Job Role | Average Salary |
|---|---|
| Market Research Analyst | €30,000-€50,000 (INR 27 Lakhs- 45 Lakhs) |
| Advertising Manager | €25,000-€40,000 (INR 22 Lakhs- 36 Lakhs) |
| Social Media Manager | €38,100-€64,100 (INR 34 Lakhs- 58 Lakhs) |
| Brand Manager | €35,000-€65,000 (INR 31 Lakhs- 58 Lakhs) |
| Digital Marketing Manager | €30,000-€55,000 (INR 27 Lakhs- 49 Lakhs) |
Conclusion
A Master’s in marketing gives you the specific knowledge and advanced skills needed to succeed in the job market. Companies across many industries value employees who understand marketing strategies, how customers behave, market trends, and digital marketing. Basically, a master’s in marketing gives you all the tools you need to do well in jobs and make a real difference for both companies and their customers. So, now you know the different types of jobs after pursuing a master’s in marketing. Don’t wait; apply to these master’s in marketing jobs as soon as possible.
FAQs
How much salary can we expect after a master’s in marketing?
The average salary after pursuing a master’s in marketing differs based on experience level, such as:
- Entry-level: $34,500 – $48,300 per year
- Mid-level (3-5 years experience): $48,300 – $69,000 per year
Senior-level (5+ years experience): $69,000+ per year
I have a Master's in Marketing, what kind of jobs can I get?
You could find work in areas like digital marketing, brand management, market research, or advertising. Basically, any company that needs to promote itself or understand its customers could be a potential employer.
Will a Master's degree make me a lot of money in marketing?
A Master’s degree can help you get a good starting salary and advance your career faster. But salary depends on several things like location, industry, and experience. Generally, with a Master’s, you can expect a good starting salary and the potential to earn more.
Is a Master's degree necessary to get a good marketing job?
Not necessarily. You can find good marketing jobs with a Bachelor’s degree and relevant experience. However, a Master’s can give you a competitive edge, especially for senior or specialised roles. It also shows employers you’re dedicated to the field and have a strong understanding of marketing principles.
What skills are important for marketing jobs after a Master's?
Strong communication and analytical skills are essential. You’ll also need to be creative and have a good understanding of digital marketing tools and techniques. Being able to work well in a team and adapt to change is important, too.
If you are an aspirant looking to study at your dream university, book an appointment with AdmitX today and start your applications early to avail yourself of all the benefits.
